Your website, email marketing and ads. Working together.

    I build high-converting websites, Klaviyo email systems, and Google Ads campaigns for ecommerce brands and service businesses.

    Currently accepting 2 new clients

    10+years

    building for global ecommerce brands

    $5M+

    in ad spend managed across Google Ads and Meta

    4markets

    served across AU, UK, US, NZ

    GrowplayBstoreSpacetalkPacked Up DigitalPerth Mobile VetGrowplayBstoreSpacetalkPacked Up DigitalPerth Mobile Vet
    “
    Having one person who understands our entire ecommerce stack — from the website to the emails to the ads — has been huge for Growplay. Lee's been instrumental in growing sales with our international launches in the UK, the US, and New Zealand.
    Growplay

    Dylan S.

    Founder at Growplay

    Process

    How it works.

    1. Tell me what you need

      We talk through your business, what’s working and what you want to improve. I’ll help identify where to start.

    2. Agree the plan

      You get a clear scope, price and timeline before work begins, so you know what’s included and what I need from you.

    3. Build, launch and improve

      I do the work, you review it at agreed points, and we check everything before launch. Ongoing support is available when you need it.

    Book a Call

    You work directly with me throughout.

    Work

    Recent projects

    Growplay Shopify store homepage
    ShopifyGoogle AdsKlaviyo

    Growplay

    An international Shopify brand.

    Shopify, email and ads supporting international growth.

    +30%of total store revenue from email
    40%conversion value up year-on-year
    PackedUp packing service website
    Web DesignLead Gen

    PackedUp

    From zero to conversion-ready.

    First online presence for a premium packing service.

    10 Daysconcept to live
    Top 3ranked for core local search terms
    Perth Mobile Vet website
    Google AdsCRO

    Perth Mobile Vet

    Helping local customers find care.

    Google Ads and website improvements for a local veterinary service.

    2.5xincrease in monthly inquiries
    -28%decrease in Cost Per Lead (CPL)

    FAQ

    Common questions

    Can't find what you're looking for? Get in touch.

    Every project is different, so I don’t publish fixed prices. Book a call and I’ll give you an honest quote based on your actual needs — no pressure, no vague “it depends” runaround.

    I build the full flow architecture — welcome series, abandoned cart, browse abandonment, post-purchase, and win-back sequences. Plus signup forms, segmentation, and campaign templates. Everything’s built to run on autopilot and drive 30–40% of your store’s revenue.

    Both. I’ve managed multi-market campaigns for eight-figure ecommerce brands and built lead-gen sites for solo operators. As long as you want measurable results and not just a pretty website, we’ll work well together.

    A landing page or simple site can be live in 1–2 weeks. A full Shopify store with email flows and ad campaigns is usually 4–8 weeks depending on complexity. I’ll give you a realistic timeline upfront.

    Both. Some clients need a website built and that’s it. Others want ongoing Google Ads management, monthly email campaigns, and CRO improvements. We’ll figure out what makes sense for your business.

    Ecommerce brands (Shopify) and local service businesses. I’ve worked across footwear, kids’ play equipment, wearable tech, packing services, veterinary, and education. If you sell online or need leads from search, we should talk.

    Agencies give you account managers and junior staff doing the actual work. With me, you get 10+ years of hands-on experience — no layers, no handoffs. When something needs to change, you message me and it happens.

    Want to talk?

    Book a 20-minute call. I'll tell you honestly if I can help, and if I can't, I'll point you in the right direction.